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Page 6 of 17
London, Greater London (Hybrid)
£32,360 - £33,330 per year
Full-time
Permanent
Job description

Full time, Permanent

Hybrid - Whitechapel, London (2 days per week in office)

Closing on 4th of November 2024 at 9AM

The Role

As B Lab UK’s Marketing Assistant, you'll be a key collaborator in our small and dynamic marketing team. You will be working closely with the Marketing Manager to execute and enhance our marketing strategy. Your work will help create a brilliant user experience, thereby driving one of our key objectives, to nurture continued buy-in for our movement and work towards delivering our theory of change. You are data-driven, have a passion for copy, enjoy learning new platforms, and have a passion for small changes in work driving change to create impact.

Responsibilities will include

  • Support the Marketing Manager to deliver the marketing strategy, through executing marketing activities, from e-newsletters to product launches.

  • Contribute to the monitoring and optimisation of Google Ads, ensuring that ad copy is aligned with our brand guidelines and tailored to our audiences

  • Draft audience profiles, aligning with key personas, to inform and guide copywriting efforts across paid media campaigns.

  • Create compelling copy for user-facing channels including the website and newsletters to develop new and existing buy-in for the movement.

  • Work with the Marketing Manager in fulfilling website content requests and ensure consistency in messaging.

  • Utilise copywriting skills to refine messaging and communication strategies based on data-driven results.

  • Assist the Marketing Manager to update the website with copy and images to create a visually engaging website

  • Work with the Marketing Manager to execute campaigns and product launches (B Corp month, training products, lead generation campaigns) where needed with paid media and email marketing.

  • Facilitate the execution of the SEO strategy to ensure B Lab UK’s website maintains a high SEO ranking.

  • Helping to produce and review content and resources with sustainable best practices to improve user experiences.

  • Assist in monitoring marketing KPIs, contributing actionable ideas to improve performance.

Skills and Experience 

  • Some familiarity with systems such as Umbraco, Pardot, Salesforce, and Google Analytics is a huge plus but not essential and can be learnt in the role

  • Numerate and data-driven, able to see trends in data

  • A strong communicator, able to write and proofread highly engaging copy to deliver our work

  • Attention to detail 

  • Organisation 

  • Collaboration 

  • Analytical

  • Managing multiple priorities 

Eligible to work in the UK (we will not be able to provide visa sponsorship)

 What we give you

  • Purpose driven work enabling B Lab UK’s mission of redefining the role of business as a force for good

  • Hybrid and flexible working, we have a high trust environment and are advocates for right place working

  • Hybrid working (min 1/2 days per week in office)

  • Flexible working hours (based around core working hours)

  • Opportunity to work 4 days a week 

  • 25 days holiday plus bank holidays (pro rata for part-time staff)

  • 1 additional annual leave day (pro-rata for part-time staff) for each complete annual year of service, up to a maximum of 30 days

  • Our office is closed between Christmas and New Year, no need to take extra holiday!

  • Private Medical and Dental cover

  • £200 per annum tax free Annual Wellbeing allowance and Employee Assistance Programme

  • 2 paid volunteer days per year

  • Enhanced Parental Leave and family friendly policies, including carers leave

  • Learning and Development opportunities

  • Enhanced Pension and Life Assurance

  • Cycle to Work Scheme

  • Income Protection policy

  • Working in a flexible office workspace

Posted by
B Lab UK View profile Organisation type Registered Charity Company size 21 - 50

B Lab is the non-profit network transforming the global economy to benefit all people, communities, and the planet.

Refreshed on: 08 October 2024
Closing date: 04 November 2024 at 09:00
Tags: Communications,Marketing,Digital