PR/Publicity Marketing Volunteers

London Canal Museum is seeking volunteers to help maintain and innovate the museum’s publicity and marketing activities.

The museum is active on Time Out, London Planner, various Newsletters, What’s On websites, travel blogs, etc – as well as social media, but lacks a dedicated resources to keep these communications up-to-date and pro-active.

The objective is to ensure What’s-On sites and tourism publications, local organisations, bloggers, press and the general public are kept aware of what’s happening  at the museum, and of course, with the aim to sustain and increase visitor numbers throughout the year.

In addition, the museum would like to research the ‘blogosphere’ to create a new contact lists and grow relationships with influencers in the travel/entertainment and ‘things to do in London’ sector.

Applicants are welcome from prospective volunteers with a sales, publicity, PR or marketing background who are either self-starting or work efficiently and effectively under direction.

Experience in consumer-facing or entertainment/cultural/visitor attraction businesses is preferred, but not essential. A working knowledge of Canva would also be an advantage.

Task requirements will likely be variable, but the equivalent of 1-2 days per month availability would be ideal – typically remotely, but with occasional visits and meetings as required at the museum. Initial engagement with the role and familiarisation with the museum and its objectives will be done at the museum.

The London Canal Museum is dedicated to educating and inspiring our visitors with the history of London’s canals – how they’ve shaped London’s development, the ordinary people that lived and worked on them, as well as the entrepreneurs, engineers and navvies who built them. We want to pass on the heritage of the canals so that future generations can learn about their impact on London’s industrial and social past, as well as today’s leisure activities and waterways infrastructure and environment. We also encourage engagement with curious minds who might otherwise have no particular canal-specific interests.

The museum’s newly acquired trip boat ‘Long Tom’ also operates guided trips on the Regent’s Canal and through the historic Islington Tunnel, widening our appeal to the general leisure market.

As a volunteer run organisation we rely on a dedicated team of volunteers to manage all areas of the museum where you will learn about the history of London’s canals, the people who lived and worked on them, and their place in the industrial revolution and London’s history, as well as the Victorian ice trade and the unique history of our building.

You will gain experience of working in museums, heritage and visitor engagement – and the chance to build your own campaigns and marketing relationships.

You will be a part of a community of volunteers of all ages and backgrounds, with regular opportunities to participate in social events including our summer boat trip, museum events, reciprocal visits to other museums, volunteer discounts, etc.