Individual Giving Manager

Independent Age is the national charity focused on improving the lives of people facing financial hardship in later life. We believe no one should face financial hardship in later life.

Our Helpline and expert advisers offer free, practical support to older people without enough money to live on. Through our grants programme, we support hundreds of local organisations working with older people across the UK. 

We use the knowledge and insight gained from our support services and partnerships to highlight the issues experienced by older people in poverty and campaign for change.

We would love to find individuals from all walks of life and diverse backgrounds to join us on this journey..

Responsibilities and Person Specification:

The Individual Giving Manager is responsible for growing our supporter base through acquisition and initiating and building supporter marketing campaigns, inspiring supporters to help Independent Age improve the lives of older people facing financial hardship.

The Individual Giving Manager will develop acquisition strategies and deliver campaigns across digital and offline channels and demonstrate a supporter-led and evidence approach based on insight and data.  You will have digital expertise and show how you work within a test and learn environment.  You will create and test new propositions and products for year-round fundraising and develop compelling communications for supporters so that they receive the highest possible standard of stewardship to maximise their value, increase loyalty and mitigate attrition.

The Individual Giving Manager will have significant experience in managing the planning, budget, set-up, delivery and reporting and analysis of integrated multi-channel campaigns that meet and exceed campaign KPI’s.   You will manage the content and creative production, ensuring campaign assets are fully aligned with our Brand guidelines.

You will bring an ability to work both proactively and reactively.  You must have a passion for, and affinity with, the charity’s cause. 

For full details on the role and requirements, please review the job description and person specification.  If your experience doesn’t align perfectly with all the criteria in the person specification but you do meet most of them and are excited about the role, we encourage you to apply anyway. 

This is a full-time role, 35 hours per week, which you can choose to work over five days or a 9-day fortnight. 

What it’s like to work at Independent Age:

We celebrate diversity at Independent Age and champion the differences that make each of us unique. We actively support and encourage people from a variety of backgrounds, experiences and skill sets to join us and help shape what we do. We aim to attract and retain a wide range of talent and create an environment where everyone can feel safe, protected, welcome and included.    

We offer great benefits including 28 days annual leave plus public holidays, a generous pension scheme with life assurance, and fantastic learning and development opportunities. We also offer several enhanced leave provisions and benefits.

We know that a good work life balance helps us perform at our best and supports wellbeing. Flexible working hours and hybrid working is standard for all (those contracted to work in the office usually attend 1 day per week). But if you need a different form of flexibility, we are always happy to talk flexible working. 

You can find out more about what it’s like to work at Independent Age here.

Application Process:

To apply, please visit our website to submit a CV and a Supporting Statement, detailing how your skills and experience meet the criteria within the Job Description and Person Specification (please do not hesitate to contact us if you have specific requirements and need support to apply in an alternative format).

To support our commitment to equity, diversity and inclusion our hiring managers use anonymous shortlisting. Therefore, please do not include your name, photo, or information to indicate your gender or age in your CV and supporting statement. Please do not omit dates of employment. Please ensure the title of any uploads does not contain your name. 

Independent Age is committed to safeguarding and follows Safer Recruitment practices to ensure we are safeguarding those we work with. We therefore ask that you supply your full work history with explanations for any gaps in the application documents you submit and, if offered the post, we will require two employment references including your current or most recent employer. A Basic DBS Certificate will be required for this role.

Closing Date: Sunday 9 February at 11:59pm

Interview Dates: 

• Initial interviews will be held on Wednesday 19 February, in person at Independent Age, 18 Avonmore Road, W14 8RR  
• Second interviews will be held online on Tuesday 25 February, via Microsoft Teams