Head of Supporter Retention

Role Title:  Head of Supporter Retention

Salary:  Up to £54,880 (dependent on experience and location)

Location: London/Chard, Somerset

Tenure:  Permanent

ActionAid UK is a member of the ActionAid Federation, an international charity that works with women and girls living in poverty.    As part of the ActionAid Federation, we work with women and girls, our partners, and dedicated staff in 43 countries to end violence and fight poverty so that all women, everywhere, can create the future they want.  

Are you a keen advocate of women and girls’ rights in emergencies? 

Are you a strategic thinker with a proven track record in successful fundraising? 

Do you have extensive experience in a fundraising team management role with a knack for strategic thinking and leadership?

If so, we have an exciting opportunity for you!

ActionAid UK is seeking a dynamic and visionary leader to join our team as the Head of Supporter Retention. In this role, you will be at the forefront of our fundraising strategy, leading a talented team to create impactful campaigns that champion the rights of women and girls through a feminist, antiracist, and anti-discriminatory lens. The successful candidate will be responsible for creating and implementing strategies to retain and engage our supporters, ensuring their continued support for our cause. Drive innovation by challenging the status quo and propelling our fundraising initiatives to new heights, ensuring that our strategies and communications reflect our commitment to social justice and equality- developing and executing campaigns that engage and inspire, utilising diverse fundraising methods and channels.

Some of the key accountabilities of the role will include developing and managing the retention budget, including planning, reporting, and re-forecasting. Providing leadership to the Retention team, supporting them to develop exceptional marketing
campaigns that comply with relevant codes of practice and meet targets as well as creating an environment that promotes best practices and empowers team members to run quality programs. As a key member of our fundraising team, you will have the chance to develop and manage the retention budget, oversee fundraising materials, and work closely with colleagues to ensure successful campaigns. With regular reviews and updates, you will have the chance to constantly improve and strive for positive transformational change. If you have experience in leadership, funding diversification, managing staff, and public speaking, and a passion for making a difference, we want you on our team.

Due to the nature of this role, the successful candidate will be asked to participate in criminal records checks at the point of offer.

Additional Information:

Diversity, Equality, Inclusion and Belonging:

Diversity, Inclusion and Belonging are key to our organisational culture.  We are on a journey to become not only an anti-racist organisation but one that proudly celebrates the diversity of all applicants and employees.  We look forward to you bringing your full self to work, proudly sharing your unique perspective and helping us to shape our combined future. We especially welcome applications from those from underrepresented/marginalised communities.

AAUK is a disability Confident Committed organisation and as such any candidate that declares a disability will be shortlisted for interview if they meet the essential criteria for the role.

Referencing and Safeguarding:

All offers of employment will be subject to satisfactory references and appropriate screening checks, which can include safeguarding, criminal records and terrorism finance checks. By submitting an application, the job applicant confirms their understanding of these recruitment procedures.

ActionAid UK is committed to preventing any form of sexual harassment, exploitation, and abuse (including child abuse and adult at-risk abuse) and responding robustly when these harms take place. We expect all ActionAid UK Staff and ActionAid UK Representatives to share this commitment. We will not tolerate our Staff or other representatives carrying out any form of sexual harassment, exploitation or abuse towards anyone we come into contact with through our work.

Working practices:

ActionAid is committed to supporting flexible working. If you would like to discuss flexible working options, including the possibility of a job share for this role, there will be space to do so during the interview process.  

ActionAid UK has a hybrid working policy for many of our roles.  The requirement will vary from team to team and the responsibilities of individual roles.  As a minimum, all colleagues are expected to attend the office 12 days per year, plus additional time for induction, training, and “Company Connection days.”  Some roles may require in-office attendance on all days and if so, these will clearly be marked as in-office roles.  

Please note that ActionAid UK does not offer fully remote working options.  We encourage you to discuss hybrid working expectations at interview.

Recruitment Processes:

Please note that ActionAid UK may review, shortlist and interview candidates prior to the closing date so we encourage all candidates to apply as soon as possible.  

If we receive a very high response, we may close the vacancy early and will not accept further submissions.