Fundraising & Marketing Officer

Key Responsibilities:

• Scheduling copy for release at optimal times.

• Creating general content (based on templates) for publication across various social

media

• Monitoring users' engagement with and feedback on every post.

• Analysing and reporting on the effects of publications.

• Creating written pieces that are sharp, memorable, and effective at prompting readers

to take action.

• Collaborating with Videographers and Multimedia Designers to ensure that posts are engaging.

• Remaining abreast of changes to all pertinent social media applications.

• Exploring the potential value of social media sites that are not yet in our repertoire.

• Assist in furthering campaigns through tasked marketing efforts

• Carry out tasks assigned by Marketing lead

• Report to Marketing lead for all tasks

Qualifications (Additional Skills):

• Enhanced knowledge of all leading social media sites, including their algorithms.

• Firm grasp of scheduling platforms and their integrations.

• Some understanding of the processes surrounding the creation and distribution of paid advertisements.

• Flexible and engaging writing style.

• Some knowledge of video editing, videography, photography

• Knowledge of engagement metrics.

• Appreciation for novel insights and ideas.

• Willingness to work occasional overtime to accommodate various time zones.

• Preferably understanding of charity posting

Person Specification : Essential Experience

• Experience in a similar role.

• Successful, significant, and relevant achievement in a comparable

national/international organisation.

• Experience of utilising the strength of an organisation brand for charity/business

development.

• Experience of developing and implementing strategic and business plans.

Personal Skills and Attributes Essential to the role:

• Full UK driver's license

• Flexible and pro-active approach

• Organised and attention to detail

• Ability to solve problems

• Strong team player

• Cultural sensitivity

• The ability to identify issues in advance

• The ability to quickly understand new ideas and concepts

• Operates by and upholds The Zahra Trust’s philosophy and values

• Right to live and work in the UK

• Ability to travel throughout the UK and to remote areas overseas when required.