Head of Communications and Brand

Flexible working with approximately 3 office days (Vauxhall) over a typical fortnight

The Talent Set are proud to be partnering with CARE International UK.

This Head of Communications and Brand will be a truly career defining opportunity to join the organisation at an exciting time, overseeing additional investment and organisational support for brand, identity and communications.

This is a strategic, hands-on and varied role: covering brand, media, the website, social media, ambassadors, and pulling together impactful integrated campaigns such as on International Women’s Day. You will work collaboratively with senior leaders across the organisation to help your team support different fundraising and advocacy goals, as well as driving excellence and consistency in communications across the whole organisation.

• Key Responsibilities
•  
• To lead the team to create and deliver an ambitious, imaginative and effective brand and communications strategy for CARE that raises our profile amongst key audiences and leads to greater income and influence.
• Foster a high-performing, inclusive and collaborative team culture, where everyone is supported to deliver and develop in their roles, and held accountable for delivery.
• Oversee a modest but increased investment, deciding how to best use this to deliver organisational objectives, ensuring clear KPIs, deliverables and success metrics.
• Collaborate with other teams to embrace digital communications opportunities and grow our digital engagement with key audiences
• Drive innovative approaches to raise awareness and engagement with the organisation’s mission.
• Utilize and embed our new brand narrative. Act as the overall guardian of the CARE brand and put in place processes and support to ensure it is represented at it’s best in all external communications.
• Manage and enhance CARE’s presence across various media platforms including the website, social media, and through ambassadors, ensuring each area has its own clear strategy, that contributes to a consistent comms approach.
• Develop and imbed an ambassadors strategy that makes the most of our high-profile supporters to achieve organisational aims

Person Specification

• Creative and innovative approach to communications and brand.
• Strategic thinking and planning.
• Strong leadership and team management skills.
• Excellent communication and interpersonal skills.
• Ability to develop and execute integrated advocacy, marketing and communications campaigns.
• Experience creating innovative and/or creative digital engagement strategies and approaches
• Proven track record of comms activity that raised a charity’s profile, grown income and influence.
• Proficiency in digital media and social media platforms.

To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.

We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process