Individual Giving Manager

Department/Team: Development

Responsible to: Head of Individual Giving

Contract: Permanent

Location: Mix of home working and from The Old Vic, 103 The Cut, London, SE1 8NB (min 3 office days)

Hours: Full-Time - 40 hours per week, Monday-Friday

The Old Vic offers the ability to work these flexibly under the guidelines in our Hybrid Working policy. Additional hours may be necessary in order to fulfil the requirements of the post.

Salary: £35,000

Direct reports: Individual Giving Officer

Role Summary

The role will support the Development team to successfully raise over £3.5 million annually through fundraising, in addition to a concurrent £19.25m capital campaign. The successful candidate will efficiently manage the day to day running of The Old Vic’s individual giving scheme, reporting to the Head of Individual Giving and working with the Individual Giving Officer to implement and carry out a yearly strategic plan to retain and increase support across all levels of Membership and wider areas of giving.

Areas of responsibility

Individual Giving

• Contribute to developing a strategic plan for individual giving including Membership, small to medium sized donations across all giving channels.
• Assume responsibility for The Old Vic’s philanthropic individual giving Membership scheme, OV Together.
• Retain and increase support by delivering excellent stewardship, including delivery of benefits and events, and communication with donors.
• Generate and convert new donor prospects in order to meet and exceed agreed annual individual giving targets of c. £1.25 million to contribute to the overall Development team target.
• Line manage the Individual Giving Officer, monitoring key performance indicators and objectives to ensure that targets are met.

Administration

• Oversee lists and draft communications going out to individual supporters including season announcements, updates and invitations and segmenting mailing lists when necessary.
• Oversee ticket bookings and catering reservations for supporters and to innovate time-saving new processes for automating bookings and reservations.
• Ensure Membership collateral is regularly updated to deadlines.
• Ensure database records are updated with donations, research notes, Memberships and event attendance.
• Monitor progress against targets, ensuring fundraising costs stay within budgeted expenditure and Gift Aid restrictions.
• Devise and with input from the Events team maintain a system for accurately logging and tracking costs incurred for delivering Membership benefits in line with HMRC and Gift Aid guidelines.
• Ensure that all data complies with procedures for data integrity (e.g. Gift Aid, GDPR and PCI compliance).
• Oversee the processing of monthly and annual Direct Debits by the Individual Giving Officer.
• Support the administration of the American Associates of The Old Vic membership.

Prospecting and New Support

• Identify new routes, channels and audiences to promote other ways of giving amongst existing Old Vic contacts, our database and new prospects.
• Innovate and implement new fundraising projects, such as Tap to Donate scheme, and creating supporting documents (e.g. case for support and rebrand of membership scheme).
• Use data analysis to track Membership trends and prospecting, with support from the Individual Giving Officer, to inform strategy and cultivation efforts for upgrading and recruitment.
• Identify opportunities to further develop relationships with our existing supporters (e.g. cross-sell) and feeding this into strategic plans for Individual Giving.
• Support the Senior Development Operations Manager on the maintenance of a team-wide prospect tracking system and help monitor the solicitation process.

General

• To ensure The Old Vic’s programmes, website and social media are regularly updated with Development information and liaise with Marketing as appropriate in achieving these tasks.
• Contribute proactively to Development team activities.
• Undertake training deemed necessary by the Development Director.
• Carry out any other duties as requested by the Development Director.
• Comply with The Old Vic’s Equal Opportunities, Sustainability and Health & Safety and Staff Handbook policies at all times.

This is not an exhaustive list of duties and the Theatre's management may, at any time, allocate other tasks which are of a similar nature or level.

Person Specification

Essential

• Demonstrable track record of successfully managing an individual giving scheme
• Meticulous attention to detail and ability to work independently and with initiative
• Confident dealing with a range of stakeholders and diverse relationship management
• Excellent, and demonstrable, administration skills including with regards to financial record keeping and fundraised income
• A friendly and professional attitude, able to demonstrate excellent verbal and written communication skills
• Good working knowledge of Gift Aid
• Outstanding administration and organisation skills
• Ability to juggle multiple priorities, and pivot when time-sensitive tasks arise
• A collaborative approach to working in a small, busy team

• Robust knowledge of CRM / fundraising databases (Tessitura is an advantage)