Corporate & Inidvidual Donor Manager

The Baytree Centre (registered charity no 1175145) is a women and girls social inclusion project based in the heart of Brixton, working to support local women and girls from some of the most deprived wards in Lambeth. Inspired by Catholic Social Teaching, we aim to build confidence and self-esteem, promote aspirations, broaden horizons, and help our beneficiaries to improve life chances for themselves, their families, and their communities. Our programmes include academic activities and education support; one-to-one coaching and mentoring; skills development; and positive and well-being activities. 

Pivotal to the success and delivery of the Centre’s programmes is our Fundraising Team's work to fund our programmes. 

Overall Purpose of Role

The Corporate and Individual Donor Manager will play a leading role in driving our fundraising strategy, cultivating and maintaining relationships with corporate partners and individual donors to secure vital funding for our programmes. This role demands a strategic thinker with exceptional communication skills and a proven track record in donor management and fundraising.

Key Duties & Responsibilities

Corporate Donor Management

• Develop and implement a targeted corporate fundraising strategy to significantly grow corporate donations.
• Identify and research potential corporate partners, aligning their CSR objectives with the mission of The Baytree Centre.
• Create compelling proposals and presentations tailored to corporate donors, highlighting the mutual benefits of partnership.
• Establish and nurture relationships with key decision-makers within corporations, ensuring ongoing engagement and support.
• Plan and execute corporate fundraising campaigns and events to drive donor engagement and increase contributions.
• Collaborate with the Communications Manager to create bespoke corporate sponsorship packages and marketing materials.
• Monitor and evaluate the success of corporate fundraising activities, adjusting strategies as necessary to achieve targets.

Individual Donor Management

• Develop and execute a strategy to grow individual donations, including major gifts, regular giving, and one-off contributions.
• Identify and engage potential individual donors through research, networking, and targeted outreach.
• Craft personalised communication plans to build strong, long-term relationships with individual donors.
• Organise and manage donor recognition programmes and events to acknowledge and celebrate donor contributions.
• Create and launch innovative fundraising campaigns, leveraging digital platforms and social media to reach a broader audience.
• Develop and distribute impactful fundraising appeals and newsletters to inspire and retain individual donors.
• Analyse donor data to identify trends and opportunities for growth, providing regular reports to senior management.

General Responsibilities

• Collaborate with internal teams to ensure a cohesive approach to fundraising and donor engagement.
• Stay informed about fundraising trends and best practices, incorporating this knowledge into fundraising strategies.
• Provide regular performance reports and updates to the senior management team.
• Ensure compliance with fundraising regulations and ethical standards. 

Person Specification

• Knowledge and experience in working with the corporate sector
• Proven experience in corporate and individual donor fundraising, preferably within the charity sector.
• Strong understanding of the fundraising landscape and donor management principles.
• Excellent communication, presentation, and interpersonal skills.
• Ability to build and maintain effective relationships with a diverse range of stakeholders.
• Strong organisational and project management skills.
• Proficiency in using fundraising databases and CRM systems.
• A proactive, results-oriented approach with the ability to work independently and as part of a team.
• Passion for the mission and values of The Baytree Centre.