Marketing Coordinator

Marketing Coordinator 

Location: Bromley 

Salary: £23,000 FTE plus performance related bonus. 25 hours per week. Hybrid working, five hours per day, five days a week. Some travel to events required. 

Closing date: 31st July 2023, 5pm. We reserve the right to close this vacancy early depending on the response we receive. If you are interested, please apply as soon as possible. 

About us: Successful Mums Career Academy is an award-winning specialist training company for mums. The business has supported thousands of parents to find work through free online training courses, coaching and qualifications.  

Overview: 

As a Marketing Coordinator at Successful Mums, you will have the opportunity to work in a family-friendly organisation that understands the importance of school plays and sports days. We are a close-knit team that celebrates success. Team breakfasts, termly socials and gifted annual leave for your birthday, cement our positive working culture.   

We are looking for an individual to support the business with our marketing. The role is focused on engaging with mums, generating interest in our courses, and proactively driving referrals from a variety of sources, including social media channels, partners and Job Centres.  

The right candidate will know what content appeals to parents; be experienced in canva; have a creative eye and exceptional attention to detail. We are looking for a skilled communicator who is adept at creating and building relationships, and active across social media. 

Job Summary 

Key Responsibilities:  

• Proactive outreach and relationship building with key partners and Job Centres  

• Creating strong and compelling content   

• Designing marketing materials 

• Organising and attending events  

• Proactive social media outreach across all platforms  

• Managing and responding to social media and marketing enquiries 

• Identifying relevant news stories and opportunities to profile the business   

• Updating the website, and monitoring site traffic and behaviour through analytics  

• Drafting case studies and newsletters  

• Reporting and analysing marketing activities  

• Assisting in general marketing and project tasks to support the marketing department  

Experience and Skills Required:  

• A proven track record in effective engagement via marketing and relationship building    

• Excellent communication skills 

• Passion for marketing   

• Confident user of social media platforms (e.g. Facebook, LinkedIn, Instagram, TikTok, Pinterest, YouTube) with experience of posting content   

• Content creation experience using Canva 

• An understanding of the barriers faced by returner mums  

• Ability to manage multiple deadlines  

• Strong planning, time management and organisational skills  

• A positive mindset and effective team player  

• Creative thinking to increase social media engagement 

Desired Experience and Skills: 

• Knowledge of Eventbrite, Wordpress and Mailchimp  

• Understanding of CRM systems  

• Experience of working in a not-for-profit organisation  or small company

At Successful Mums we benefit from the diverse perspectives within our teams. We celebrate inclusion and are proud to be an equal opportunity company. All qualified applicants are employed without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, disability or any other protected category.  

All successful candidates have the opportunity to start their new job with relevant training from Successful Mums. 

Worried you can’t do it all? We know that women are often put off from applying for roles if they can’t meet every single aspect of the job spec. If you are excited by this job but your experience doesn’t match perfectly, we would still encourage you to apply. Let us know what you can bring to the Successful Mums teams.