Social Media Manager

Social Media Manager required for a 12 month maternity cover for an energy efficiency company. October start.

THE COMPANY
My client is a high-profile organisation charged with promoting energy efficiency and sustainability to UK consumers and offers advisory services to a B2B audience.

THE ROLE
As Social Media Manager, you will work closely with the Head of Content to deliver the social media strategy. The role involves planning, in-house content creation, scheduling, and moderating across Facebook, Twitter, Instagram, LinkedIn and YouTube. You will report on analytics and provide in-house social media consultancy to the wider business. Key responsibilities include:

- Deliver the organic social media strategy with support from the Social Media Executive
- Use attention grabbing, creative storytelling to get consumers and
businesses to save energy and lower their carbon emissions to help the UK reach net zero
- Work with multiple internal stakeholders to manage the social media forward planner ensuring all content is optimised for each platform
- Write succinct, accurate, audience-led social copy that cuts through jargon
- Collaborate with internal experts to make accurate and on-brand graphics, and film and edit in-house videos that are tailored to the relevant audience/channel/message
- Lead the daily social moderation rota, escalating concerns immediately, and managing risks appropriately
- Translate paid campaigns into content that appeals to relevant organic audiences and ensure a joined-up approach with paid activity
- Report and interpret monthly on organic social activity and share insights with key internal stakeholders
- Proactively monitor the social landscape and use social listening, looking for opportunities to join conversations/promote content.

YOU
- Strong experience of delivering a social media strategy and improving awareness and engagement
- Experience of line management and delegation in a social media role
- Superb organisational skills and experience of working with multiple internal stakeholders to juggle a busy multi-channel social media request process and calendar
- Experience of scheduling social content ready for publication in line with a forward plan
- First-class social writing skills and the ability to simplify complex messages without jargon
- Experience of idea generation, storyboarding, and proficient in creative software (Canva/ CapCut/ Biteable or Adobe)
- Strong experience of social community moderation and risk management
- Strong analytical skills, with demonstrable experience of turning data into insight, with knowledge of social listening
- Experience in brand, tone of voice and using house style

You must have native-level English Skills and the right to work in the UK.

If you can tick ALL the boxes, then please apply online NOW!

NB: You must be eligible to work in the UK

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