Communications and Campaigns Manager

Since Rewilding Britain was formed in 2015 rewilding has moved from being a niche idea to playing a significant role in the fight against some of the biggest global challenges we face. Rewilding Britain is at the forefront of this change, acting as a catalyst for debate and action, and demonstrating the power of working with nature to build a sustainable world where people thrive.

Rewilding Britain wants to see rewilding flourishing across 30% of Britain, reconnecting us with the natural world, sustaining communities and tackling the interconnected nature and climate emergencies.

We influence policy, inspire public action and catalyse joined-up practical and financial support to help establish rewilding across Britain’s land and seas. Through our rapidly growing Rewilding Network we’re bringing together a community of rewilders - from land managers and farmers, to charities, community groups and national parks - to inspire and support each other to create a wilder, more prosperous Britain. It’s not too late - but we must act now.

We are now seeking a Communications and Campaigns Manager who will be a creative thinker able to Think Big and Act Wild whilst managing the timely and effective delivery of communications campaigns, projects and events, increasing our advocacy and fundraising impact.

The post holder will be a strong planner, organiser, pro-active team player and hands-on campaigner. You’ll be a key member of the Communications and Engagement team and use your strong collaborative skills to work effectively with our Catalyse, Influence and Fundraising teams to create powerful, transformative communications and campaigns.

You will be results driven and enjoy managing multiple communications projects across different channels in order to increase engagement levels with different stakeholders. This is an exciting opportunity to join our fast growing charity and directly contribute to the growth of the rewilding movement.

Job purpose:

To lead the design, development and delivery of Rewilding Britain's integrated communication campaigns, projects and events, enabling the charity to engage with its target audiences and encourage measurable impact across rewilding practice, policy and fundraising.

Line Manager: Director of Communications and Engagement

Line Management Responsibilities: No line management. The post holder will have responsibility for maintaining management of freelancers, agencies and partners.

Your responsibilities will include:

Communications campaign development and management:

• Develop and project manage a programme of integrated communication campaigns that grab attention and encourage action across rewilding practice, policy and fundraising.
• Work closely with the Communications and Engagement team to develop aligned messaging and campaign assets and to deliver these across owned, earned and paid channels.
• Lead on the creation of compelling campaign assets and content (e.g. polls, petitions, online actions and campaign toolkits).
• Manage campaign timeframes and budgets seeking a good, quantifiable return on investment.
• Gather and present audience insight to inform our campaigns and ensure our campaigning work is evidence led.
• Set and measure campaign KPIs, conduct campaign de-briefs and write campaign evaluations, encourage a culture of testing and learning and growing our campaigning approach.
•  Seek relevant external collaboration opportunities with allies and partners to amplify our campaigns.
• Where appropriate, commission and manage the relationship with external creative, campaigning and advertising agencies.

Communications projects and events management:

• Organise, plan and deliver our involvement at online and in person events that will help to encourage action across rewilding practice, policy and fundraising (e.g. exhibition stands at party political conferences or corporate fundraising events).
• Design, deliver and project manage cross-organisational communication activities which will raise the profile of Rewilding Britain (e.g.World Rewilding Day, anniversary events).
• Support the Catalyse, Influence and Fundraising teams with the communication requirements for events (e.g. Rewilding Network conferences, fundraising dinners, panel debates, report launches).

Cross-functional collaboration:

• Work closely with the Catalyse, Influence and Fundraising teams to integrate campaign efforts and identify the relevant campaign issues, priorities and opportunities for influencing policy, fundraising and Network membership growth.
• Support the broader Communications and Engagement team to implement strategically aligned locally focused communications activities, projects and events for England, Scotland or Wales.
• Collaborate with freelancers, consultants, agencies, volunteers, supporters, and stakeholders to amplify our communications and campaigns reach and impact.
• Represent Rewilding Britain alongside other team members at events, exhibitions, workshops, conferences, rallies and more to advance our communication and campaign objectives.

Communication innovation and improvement:

• Stay current with sector and specialist trends, best practices, and emerging technologies to continuously grow our communications and campaign effectiveness.
• Implement feedback and lessons learned to refine and improve our communications and campaigns approach.

Skills, experience and behaviours

Education

Essential

• An undergraduate degree or equivalent professional training or at least 6 years relevant experience in a relevant subject area (e.g. Communications, Campaigns, Marketing, Media, Social Campaigns, Environment, Ecology, Conservation)

Desirable

• A professional qualification in a relevant subject area (e.g. CIPR, CIM, CIDM)

Experience

Essential

• At least three years' experience leading in a communications and campaigns role in a comparable organisation, leading successful campaigns to further organisational objectives.
• Proven experience in executing multi-channel paid and low/no cost integrated communications campaigns (owned, earned and bought) to drive advocacy / behaviour change.
• Experience in managing communication projects resulting in effective events or activities.
• Experience in creating and implementing innovative, bold and effective communications ideas that gain traction.
• Experience of evaluating communications and campaigns and measuring impact.
• Experience in managing budgets and financial planning for campaigns.
• Proven experience of adapting communications approaches for a range of stakeholders to create maximum impact.
• Experience of briefing, commissioning and collaborating with communications, campaigns or creative freelancers and / or agencies.
• Experience working in a sector relevant to rewilding, and understanding of the rewilding landscape and the rewilding movement.

Desirable

• Understanding of the workings of national, local and devolved governments. 
• Experience of working in communications and campaigns in a policy/advocacy context and/or fundraising context. 

Skills

Essential

• Exceptional verbal and written communication skills for effective engagement.
• Strong organisational skills with experience in managing multiple projects and deadlines.
• Ability to work collaboratively with cross-functional teams and external partners.
• Ability to use digital campaigning tools.

Personal qualities

Essential

• Proactive, creative and flexible approach with a positive ‘can-do’ attitude.
• Self-motivated with the ability to work effectively and autonomously from home, while also working collaboratively as part of a tight-knit team.
• Has a passion for campaigning and what it can achieve in shifting behaviour and enabling more rewilding to happen.
• Creativity, with the ability to unlock innovation as an individual and a team player.
• A professional qualification in a relevant subject area (e.g. CIPR, CIM, CIDM)
• Understanding of the workings of national, local and devolved governments.
• Experience of working in communications and campaigns in a policy/advocacy context and/or fundraising context. 

This job description is not all encompassing and may change to reflect need. Your duties may be reviewed from time to time and revised and updated in consultation with you to reflect appropriate changes.

Terms and conditions and staff benefits

The role is a full-time, 5-day-week (35 hours) position.

The salary is £38,000 - £43,000 per annum depending upon experience.

There will be some freedom for the person to determine their own working arrangements each week, within limitations, providing the work is delivered.

Rewilding Britain employees benefit from 25 days annual leave per year (pro rata for part time roles), rising to 30 days over 5 years. A generous employer-matched pension scheme is also available.

We are a virtual team who work from home and/or co-working spaces. We will support you to achieve a suitable virtual working environment. This role will be involved in coordinating and attending events and meetings face to face across Britain, so a willingness to travel with occasional overnight stays is essential.

Equality in employment: Candidates will be shortlisted and selected according to suitability for the post without regard to age, disability, gender reassignment, marriage or civil partnership, pregnancy, race, religion or belief, sex or sexual orientation.

Use of artificial intelligence tools: Rewilding Britain does not accept cover letters, presentations or answers to recruitment questions whose content is AI generated and we will actively screen for this as part of our recruitment process. Rewilding Britain does not use AI tools to review candidate applications; real people will review and shortlist applications.

Rewilding Britain is not a licenced sponsor at this time. Any offer of employment will be made subject to the provision of a valid right to work in the UK.