Associate Head of Communications Planning and Insight

The NSPCC's mission is to end cruelty to children in the UK.  In order to carry out its charitable work and achieve its strategic objectives, the NSPCC must communicate efficiently and effectively with the maximum possible impact, relevance and emotional resonance to engage all key audiences including supporters, professionals, service users, volunteers and the public across a variety of channels. 

The prime purpose of the NSPCC's Marketing and Planning team is to deliver timely and effective best practice marketing and compelling strategic insight driven marketing priority campaigns and propositions, working in partnership with several teams including other teams in marketing and planning,  brand and content, media and internal comms.

Could you be our next Associate Head of Communications Planning and Insight?  We are looking for someone with strategic planning skills, strong leadership, project management and influencing skills are essential due to the need to engage a diverse range of key stakeholders, to work collaboratively across the organisation. 

Job purpose

• Leadership facilitation across all marketing and communication for the organisation to ensure external comms deliver against key goals: Brand Awareness and Consideration, Give Time, Give Money, Use our free and paid services. Ensuring external communication is audience led.
• Support teams from across the organisation to operationalise this plan within our organisational communications planning process.
• Manage the marketing and communication directorates business planning process to set the annual plan for the directorate and report back on the plan on a quarterly basis.
• Lead on the management of the supporter experience team, who deliver support journeys for the organisation. Play your part in the new supporter centricity programme.
• Oversee an organisation's marketing research and consumer insight strategy, and ensuring the application of insight to supporter engagement, marketing and communication strategies.'

 About you

We are looking for someone with 

• Evidence of a substantial track record of success in working in strategic marketing, insight and planning, dealing with a wide range of marketing disciplines including through the line campaigns, digital and social influence.
• Substantial experience of strategic marketing and communications planning and financial planning. Including the use of strategic frameworks to support the strategic communications planning.
• Excellent ability to plan, monitor, and implement major projects to agreed deadlines often with conflicting priorities.
• Oversee an organisation's marketing research and insight strategy, and ensuring the application of insight to supporter engagement, marketing and communication strategies..

Could this be you? You'll become part of a team that cares about the work they do and the people they work with. You'll discover opportunities to grow, along with challenges and a shared purpose that'll bring the best out in you. And you'll get to find your own way to make a difference that means more, and that impacts millions of young lives.