Lottery Manager

The Talent Set are delighted to be working with Ellenor to find their Lottery Manager. This role is 0.8 FTE. 

The charity offers a flexible working environment, with hybrid working 1-2 days per week from their office in Gravesend.

The person in this role will strategically lead the Hospice lottery to maximise income through developing new approaches and increasing its profile whilst ensuing full Gambling Commission compliance. The role of the Lottery Manager is twofold – working with agencies and spotting promotional opportunities to acquire and recruit new players, whilst cherishing and valuing those we already have by thanking them and keeping them informed of the difference their support makes.

Key Responsibilities:

• Develop and implement a strategy to ensure long term and sustainable growth of lottery income with support from the Head of Individual Giving.

• Working towards agreed KPIs and income targets for the lottery, by increasing membership and reducing attrition.

• To possess up-to-date and thorough operational familiarity with the Lottery Conditions and Codes of Practice outlined by the Gambling Commission (Gambling Act 2005) and to ensure adherence to these regulations in all work activities.

• To manage the lottery income and expenditure budgets, ensuring all activity meets income targets and expenditure remain on budget. 

• Develop our digital presence (website, social media, etc.) to source new acquisition and increase our local community’s awareness of the lottery.

• Be the main contact for the relationship with our canvassing companies, taking responsibility for the recruitment and training canvassers for the lottery, and for ensuring that our 3rd party providers deliver their KPIs in terms of recruitment numbers and attrition levels. 

• Be the ‘go to’ person for all lottery fundraising related matters from across the organisation.

• Work closely with the marketing team to contribute to the development of campaigns to increase lottery membership and income.

• Work closely with the Supporter Care team to ensure all lottery communications reflect our brand values and that weekly reports are completed to help the delivery of stewardship plans.

• Work closely with our Retail outlets both in terms of venues for potential members, and to ensure our lottery is promoted to all customers and supporters.

• Deliver the stewardship plan for our lottery players, from the point of sign up, spotting opportunities to retain and develop them further maximising the lifetime value of every supporter.

• Ensure that all communication with lottery supporters is captured through the Fundraising database CRM System (donorflex).

Person Specification: 

• Proven, long term track record of delivering successful income generation campaigns and activity in a business or charity – ideally relating to charity lotteries.

• Experience in a target driven environment like fundraising or sales. 

• Experience of working with marketing teams and other departments to support objective delivery.

• High level of specialist knowledge and experience in lottery income generating role. (Desirable)

• Strong analytical skills including evidence of data analysis and strategic planning; performance indicator tracking; finance and budget management.

• An understanding of the charity sector or Hospice Care.

• Excellent interpersonal skills and the ability to communicate effectively and passionately – in person, by telephone and in writing.

To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.

We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.