Jobs for the Arts, Culture and Heritage sector
About the Role
2026 marks 100 years since Gunnersbury Park was opened as a public park, and Gunnersbury Museum and Park Development Trust are looking to hire a freelance development manager to help us make the most of our centenary year.
We are looking for an experienced development professional to join our team on a freelance basis as part of an Arts Council funded project. This role will be a real opportunity to become embedded in an organisation at the beginning of a transformative period, as we focus our energies on raising awareness of the great work of GMPDT.
The successful candidate will lead GMPDT towards increased financial resilience by identifying new funding opportunities and managing the development of a new fundraising campaign.
They will work with staff and volunteers to develop a ‘project bank’ of fundable projects across the Museum and Park and identify appropriate funding streams for each.
They will also identify one key project to launch Gunnersbury’s first fundraising campaign, working with freelancers/subcontractors to create supporting materials for the chosen campaign.
About You
Experience
- Experience of fundraising and donor engagement in museum/heritage sector and/or environmental sector
- Proven ability to create and deliver successful fundraising campaigns
- Experience of writing compelling cause messaging, or managing the delivery of cause messaging
- Experience of working with small organisations
- Experienced in CRM databases including Beacon
- Confident in managing projects to tight deadlines
- Extensive knowledge of grant writing and reporting
- Experience in writing and producing impact reports
Skills:
- Self-starter with the confidence to work alone as well as within a small, busy team
- Excellent communication skills to reach a wide range of audiences
- A strong leader and trainer of others
- Comfortable working with a wide range of colleagues and stakeholders
- Creative thinker with new ideas for donor engagement and fundraising campaigns.
- Attention to de reporting requirements and compliance for successful grants.
Key Responsibilities
- Audit the existing fundraising/development functions of the organisation, and identify any gaps or missed opportunities
- Working with the Project Board hold workshops with staff and volunteers to develop a ‘project bank’ of fundable ideas, which will include detail of the ideas, potential funding sources and timeline for completion
- Develop new cause messaging, and help to foster a culture of identifying key stories to share with our audiences
- Work with the project team to identify a single project to anchor a new fundraising campaign
- Develop a suite of digital and print content to support the fundraising campaign, and train existing team on the best way to deliver messaging around the campaign
- Report regularly to the project board on the progress of the work stream, and identify any project delivery risks
Here at SJT we have long recognised that our role needs to extend beyond simply the provision of entertainment. We firmly believe that culture and creativity bring people together; that the act of sharing stories and experiences helps to build communities; and that, through this collaborative approach, we can be part of helping to solve the challenges our coastal home of Scarborough faces.
We are a producing theatre, working locally, regionally and nationally. We offer a year-round programme of high-quality theatre and film, alongside a wide range of participatory work working with all ages and communities, including youth theatres, community choirs, activities for those with dementia, and schools’ workshops.
We’ve been growing audiences and participants steadily for the last four years and are now ready both to deepen that engagement and to reach out to new demographics. We want to grow our already fruitful partnership between our marketing and fundraising functions; and we want to explore wider organizational marketing, building the SJT brand locally and nationally.
Which is where you come in – a collaborative and hands-on Head of Marketing. Whilst your experience and expertise will be important in this role, what is every bit as important to us will be your belief in our vision and purpose and your enthusiasm for what we are trying to achieve. If that sounds like you, we’d love you to get in touch.
Job Title: Head of Marketing
Line managed by: Executive Director
Line manages: Marketing Officers, Press Rep, Box Office Manager
Job Purpose
The Head of Marketing is a member of the Senior Management Team and plays a key role in the development and delivery of the company’s marketing, audience engagement and communication strategies. The Head of Marketing is responsible for the delivery of all programme campaigns, as well as working with the Joint Chief Executives on the delivery of a consistent and appropriate external message.
Key responsibilities
To be responsible for the implementation and continued development of the audience engagement strategy;
To lead on the delivery of the brand communications strategy and to work with the Joint Chief Executives on overall brand awareness;
To be responsible for the delivery of the company’s segmentation strategy and to work with the Senior Management Team to ensure a joined-up approach to audience across the organisation;
To work with the Joint Chief Executives and the Senior Management Team on the development and implementation of the digital strategy;
To commission appropriate audience research, carry out regular analysis of audience data, including digital / social analytics, and use insight gathered to help inform future campaigns, audience development and programming plans;
To oversee the effective use of SJT’s box office and CRM system including management of the relationship with Spektrix;
To set and manage sales targets and pricing strategy in consultation with the Executive Director.
Person Specification
Proven experience in delivering and developing audience engagement strategies
Proven expertise in planning and implementing audience campaigns to meet or exceed objectives
Expertise in analysing audience data and reporting on insights
Great attention to detail, with experience of proofreading and adapting campaigns to deliver in line with both strategic goals and brand guidelines
Experience in planning and implementing digital content (website, social, video etc.) to meet or exceed audience objectives
Proven ability to track and monitor the effectiveness of campaigns
Proven ability in developing and managing budgets
A love for theatre and a desire to bring people together to share experiences and stories
The client requests no contact from agencies or media sales.