Individual Giving Officer

Charity People is thrilled to be working with The Environment Investigation Agency (EIA) in their search for a Part time Individual Giving Officer.

Job Title: Individual Giving Officer
Hours: Part time role, 21 hours
Location: London, 1 day a week, 2 days working from home
Salary: £28,000 - £32,000 per annum, pro rata (depending on experience)
Benefits: Annual leave package of 25 days annual leave (+ days off between Xmas and New Year) + Bank Holidays + day off on your birthday, 4-8% pension contribution, flexible and hybrid working arrangements, mental health and wellbeing support programme

About the organisation

The Environment Investigation Agency investigate and campaign against environmental crime and abuse. Their undercover investigations expose transnational wildlife crime, with a focus on elephants and tigers, and forest crimes such as illegal logging and deforestation for cash crops like palm oil. The EIA work to safeguard global marine ecosystems by addressing the threats posed by plastic pollution, bycatch and commercial exploitation of whales, dolphins and porpoises. Finally, EIA reduce the impact of climate change by campaigning to eliminate powerful refrigerant greenhouse gases, exposing related illicit trade and improving energy efficiency in the cooling sector.

The Role

The fundraising team at EIA, is responsible for raising income across trusts and statutory funders, as well as raising funds from individuals. The income raised from public fundraising has increased in recent years and they are investing in this area to further increase unrestricted income so that we can conduct even more investigative and campaigning work to protect our natural world.

It is an exciting time to join EIA, as we embark on a new organisational strategy and a new fundraising strategy. This role is crucial to our ambitious plans to step change our public fundraising and ensure the best possible experience for all of our supporters. Your work will help to ensure that our activities inspire the public to give generously to enable us to combat environmental crime and abuse around the world.

Responsibilities:

* Lead on the production of key supporter engagement pieces, the Year in Review and Supporter newsletters, including: curating the content, copywriting, data, as well as liaising with the mailing house and graphic designer.
* Plan, implement and evaluate digital and offline supporter-driven supporter journeys from all individual giving audiences, including appeals, digital, regular giving and the weekly lottery
* Work with the Senior Individual Giving Officer on the 40th anniversary supporter engagement activities
* Work closely with the Senior Individual Giving Officer, Supporter Services Officer and teams across the organisation (including the Communications and Campaign teams) to develop inspiring and targeted content and communications that increase engagement and lifetime value of supporters
* Monitor Key Performance Indicators (KPIs) to evaluate the success of supporter journeys
* Along with the Supporter Services Officer, be a key point of contact for supporters, ensuring that all supporters have a positive experience

New Supporter Acquisition

* Lead on all aspects of supporter acquisition through digital and telephone channels, ensuring that all campaigns are delivered on time, on budget, and meet the campaign KPIs:
* Weekly Lottery acquisition campaigns - promoting to both new and existing supporters, to acquire new lottery players and raise regular income.
* Digital lead generation and acquisition campaigns - to recruit new cash and regular givers
* Telephone fundraising campaigns - to recruit new, and reactivate lapsed, regular giving supporters using leads from a variety of online and offline sources.
* Responsible for the end-to-end management of acquisition campaigns, from briefing internal and external stakeholders and suppliers, to developing creative and monitoring results and evaluating performance

Requirements:

* Demonstrable experience in an individual giving role in the charity sector
* End-to-end experience of creating successful direct marketing campaigns
* Excellent campaign management and planning skills
* Strong written communication skills and experience of writing compelling and engaging copy
* Good understanding of digital marketing and social media

To kickstart the application process, please contact Seema Choudhury at Charity People today with your CV or profile. We are committed to providing equal opportunities and welcome candidates from diverse backgrounds. If you require any assistance or adjustments during the application process, please don't hesitate to reach out.

For over thirty years, Charity People has been dedicated to recruiting talented individuals for non-profit organizations. We are proud to partner with charities, universities, and institutes that promote diversity and inclusion in the workplace. Join us in making a difference in the charitable sector.