Individual Giving Manager (Retention)

Team: Individual Giving

Location: Homebased with occasional travel for meetings

Work pattern: 35 hours per week, Monday to Friday

Salary: Up to £53,353 per annum

Contract: Permanent

We are the UK’s largest cat welfare charity. All over the country, our passionate employees, volunteers and supporters are using their kindness and expertise to make life better for millions of cats and the people who care for them.

Will you join us and make life better for cats?

Responsibilities of our Individual Giving Manager – Retention

• This role will manage and implement Cats Protection’s individual giving marketing programmes, defining operational plans and budget allocation to develop sustainable income streams for the charity, in line with the income generation strategy
• You will manage a team of 5 and grow the retention and value of individuals supporting the charity, maximizing the life time value of supporters through a programme of retention campaigns such as cash appeals stewardship mailings and newsletters.

About the Individual Giving Team:

• We sit within the Marketing & Income Generation directorate
• Our team is responsible for the recruitment and retention of individual supporters to generate over £22 million each year and provide leads for the other teams in the directorate
• We currently have a team of 13 working across Acquisition and Retention on our Appeals and Raffles, Membership, Sponsorship, Lottery and regular giving programs using Mail, Face to Face, DRTV, email, Digital, Social and other paid media

What we’re looking for in our Individual Giving Manager – Retention

•  Proven experience in developing and implementing successful retention and stewardship strategies with a multi-channel, multi product approach.
• Strong background in data-driven activity, with experience of effective segmentation, targeting and optimisation to maximise ROI
• Experienced in managing complex multi-product supporter journeys, maximising ROI by ensuring resource is invested effectively across multiple campaigns and different audience segments
• Experience of planning and managing significant income and expenditure budgets and achieving agreed financial targets and other KPIs

What we can offer you:

• range of health benefits
• 25 days’ annual leave plus bank holidays, increasing with length of service
• Salary Finance, which empowers you to take control of your financial wellbeing
• and much more, which you can learn about 

Interested? Here’s how to apply:

Application closing date: 25th November 2024

Virtual interview date: w/c 2nd December 2024

Applications may close before the deadline, so please apply early to avoid disappointment. Please note, applications received after the closing date may not be responded to.

If you’re enthusiastic about this opportunity but your experience doesn’t align perfectly with every requirement, we encourage you to apply anyway and demonstrate how your experience is transferrable.  You may be just the right candidate. 

If successful, your recruitment journey will include:

1. Anonymised application form

2. Virtual interview via Microsoft Teams

Please note, the process may change slightly dependent on application numbers. We will inform you of any relevant changes.