Email Marketing Volunteer

Are you interested in communication? Have you got experience of using Mailchimp? Help us engage our charity's audience by creating compelling email and newsletter content so that we can support more people affected by a complex, debilitating chronic condition as well as raise awareness of this rare disease. This is a great opportunity to assist a small but mighty charity.

Description

Our small charity delivers awareness campaigns and a range of support services to patients, relatives, partners and carers who have been affected by a debilitating chronic condition; Complex Regional Pain Syndrome (CRPS). We are urgently looking for 2 experienced email marketing volunteers to join our communications team.

You will be a big link to our charity's clients who are vulnerable and isolated, to them learning more about events, our latest articles, fundraising events as well as ensuring they are aware of the services that we offer that be of help to them. You will also be helping us to raise awareness of this devastating chronic condition.

Even though we are a small organisation we have big ideas and having regular contact through emails and newsletters will show consistency and know they can rely on us to be there for them.

We would like the volunteer to help with:

• Email content: Develop our communication & marketing content calendar, write compelling regular email content, including calls for donations & support, that is relevant and has clear a call-to-action and high click through rates;
• Email content (membership): Create a regular email newsletter for our membership scheme
• Create a number of automated email series - for donors, members, fundraisers and more
• Newsletter strategy: Help us plan and articulate how we can use emails and newsletters to strengthen our organisation, motivate our supporters and communicate with our sponsors;
• Design and implement campaigns and promotional activity

What are you looking for in a volunteer?

We are looking for 2 volunteers who have:

• Strong writing and editing skills
• Good communicator
• Good computer skills and a willingness to be contacted via email and/or video chat
• Experience using email marketing software - specifically Mailchimp
• Marketing skills
• Experience of working on marketing strategies
• Ability to quickly understand the needs of our team, organisation and our services users (we are not expecting you to know about the condition we support)
• Can ask key questions to enable us to clarify requirements
• Understands the resource constraints of a small charity and is able to work with these
• Open to feedback
• A passion for marketing and email marketing
• Ability to work flexibly on your own or as part of a team with enthusiasm and commitment
• Ability to create email campaigns with little supervision (after initial support)

Skills

• Digital: Email Marketing
• Marketing and communications: Copywriting/Journalism

Making a difference

What impact will the opportunity have?

You will be joining a small charity during a challenging period and your expert knowledge and experience will be invaluable to our success. You will have a key role in ensuring we reach the patients, relatives, partners and carers who are in need of our support and inclusion on a regular basis. With your help we will expand our readership to ensure more people are aware of this condition, which will help those affected by it when they see a health professional.

What's in it for the volunteer?

You would be a part of our small, friendly, forward-thinking charity team, focused on reaching more people affected by this rare condition who may not know that we exist to support them. You would have a key role in developing a strategy to complement our awareness campaigns. This is a fantastic opportunity for you to make a real difference in someone’s life which is already isolated and painful, but who may not know there is support out there and to then realise they’re not alone.

About the location

Where will the volunteer be working?

The volunteer will be working remotely, online and entirely from your own home.

Travel Limit

This role will be completely remote.

When will the volunteer be working?

Volunteer availability

• Either in or office hours - however we are flexible

Estimate the time commitment

• 3-6 hours / week - but this is flexible however ideally it would be 4 hours or over to ensure email campaigns are going out at the right time

To apply for the email marketing volunteer please send by email your CV together with a covering letter saying why you think you would be a good candidate for this position, via the Charity Job 'Apply Online'