Senior Acquisition and Welcome Officer

We are incredibly delighted to be working with Brooke who are searching for an excellent Senior Acquisition and Welcome Officer. Brooke seeks to achieve lasting change for the lives of working equines throughout Asia, Africa and Latin America.

This role will join the Acquisition and Welcome Team, and will help to optimise acquisition activity, managing key channels including Direct Response TV (DRTV) and inserts, to support ambitious supporter growth as part of the charity’s 5-year strategy. As part of the role, you will manage all aspects of the DRTV programme, from working closely with agencies to proposing annual testing plans, to delivering all tests across media, SMS, telemarketing and website landing pages. This role requires managing agencies effectively, and maintaining robust reporting. You will be the expert in this area, and will raise understanding within Brooke of the importance of DRTV.

To be successful in the role of Senior Acquisition and Welcome Officer, you will need:

• Proven experience working in a fundraising or marketing role, with some experience managing DRTV and print channels, either on client or agency side.
• Good understanding of individual giving fundraising KPIs, including in relation to DRTV, print, telemarketing, email and landing pages.
• Experience of proactively creating new processes to improve efficiencies of own areas managed, with ability to interpret complex data into sharable reports.

Salary: £38,491
Contract: Permanent, full-time
Location: London/hybrid 
Deadline: Rolling

If you would like to have an informal discussion, please call Ashby on 02030 062787 or email your interest along with your CV to [email protected]. 

Ashby Jenkins Recruitment are a specialist charity recruitment agency, we use our extensive sector knowledge and experience to match candidates to the most suitable roles. We take a relationship-led approach to recruitment, working ethically, supporting people to find their perfect role within the not-for-profit sector. 

We are passionate about improving equality across the sector, you can read more about our commitment to diversity here. 

If enough applications are received the charity reserve the right to end the application period sooner.