Senior Copywriter

Senior Copywriter

We are Air Ambulance Charity Kent Surrey Sussex (KSS), and we fight every day to save lives. We are Team KSS, a close-knit team of dedicated, skilled, sector-leading experts with an incredible level of expertise. We are passionate about what we do which drives us to always deliver our very best.

We’re driven by our purpose of saving lives and ensuring the best possible outcomes for our patients. Last year alone we responded to over 3,000 incidents. We are fearless and tireless in fighting to save every life.

Our charity headquarters and forward operating base are located at Rochester Airport, with our aircraft hangar and maintained at Redhill Aerodrome. When the call comes, we can reach any part of Kent, Surrey or Sussex in under 30 minutes.

Key Responsibilities

• The purpose of the Senior Copywriter is to use their highly experienced creative writing skills to develop engagement with as many people possible. Crafting compelling internal and external communications you will help generate the support we need to continue saving lives every day across Kent, Surrey and Sussex
• Generate creative and impactful written content targeting a range of audiences, across a range of channels, to raise awareness and engagement with our cause
• Generate powerful messaging for our fundraising and engagement campaigns. Ensure campaign key messaging works across varied channels and audiences, to deliver greater impact to new and existing supporters
• Work collaboratively with the MarComms Team and wider stakeholders to identify compelling creative ideas that resonate with target audiences and can be translated into multi-channel creative copy and content
• Build relationships with key stakeholders across the charity to deepen understanding of the audiences we are targeting
• Working with the Head of Internal Communications, support the CEO and Senior Leadership Team’s internal communications by writing a weekly internal digital newsletter
• Help deepen engagement with our supporters by developing copy and content for the monthly supporter e-newsletter, Mission Update, sent to around 60K supporters and the bi-annual magazine, Above and Beyond sent to around 30K supporters

The Directorate

The Communications Team sits within the Marketing and Communications (MarComms) Team. The MarComms Team builds brand awareness and engagement among the public, builds our profile with the media and key stakeholders, and supports fundraising activities to generate fundraising income to keep the service running. The team also engages, motivates and unites staff across the organisation to help KSS deliver on its purpose and achieve its vision of an end to preventable loss of life from medical emergency.

Application and Interview Process

We ask all applicants to ensure that they provide us with an up-to-date CV and a covering statement that is relevant to the role of Senior Copywriter. Your covering statement is your first opportunity to express your experience, knowledge, and interest in the role, and we outline in our job description the essential and desirable requirements for this role to help you tailor your statement to the competencies we are looking for.

All shortlisted candidates will then undertake a two-stage interview process, which will be held over Microsoft Teams. Both stages will be formalised interviews, with the first stage being held with the Director of Communications and Engagement, who is the line manager for this role. The second stage interview will be with the Executive Director of Business Development and other key stakeholders who the successful candidate will collaborate with in this role.

The closing date for this role is 19th December. Please note, we will begin interviewing candidates before the closing date, and the role may close early if a suitable candidate is found.
Please be aware that this role is a 6-month fixed-term contract, with no guarantee of extension or permanency beyond the fixed-term period.

Inclusion and Diversity

KSS is committed to creating an equal, diverse and truly inclusive culture where everyone feels welcome and able to be their authentic selves.
We believe that everyone has the right to live without fear or prejudice, and be treated fairly, and with respect and dignity regardless of race, age, gender, disability, sexual orientation, social
class, religion and belief.

Location: Rochester Airport, Kent
Hours: Full time, 37 hours per week
Contract Type: Fixed Term Contract, 6 Months
Salary: £37,000 per annum
Benefits: 33 days annual leave rising with service, Occupational/Enhanced Sick Pay, Enhanced Parental Leave, Access to the Blue Light Card and Blue Light, Events Access to the Wellbeing, Hub, Money Purchase Pension Scheme, Employee Assistance Programmes, Development opportunities

You may also have experience in the following: Digital Media Producer, Social Media Manager, Content Manager, Online Content Coordinator, Content Marketing Specialist, Digital Communications Specialist, Digital Marketing Specialist, Web Content Specialist, Digital Copywriter, Creative Content Producer, Content Developer, Social Media Content Creator, and Digital Storyteller.

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