Head of digital jobs

Purpose
The Marketing Assistant is a varied role, working primarily in our Supporter Relations team, but also supporting other areas of the Fundraising and Communications team.
The primary focus of this position is to provide an excellent customer experience for CBM supporters so that every interaction is carried out with excellence, integrity and efficiency. This will help to create and be part of a supporter experience that develops and maintains long-term relationships with dedicated individuals and churches across the UK. The Marketing Assistant will ensure supporters feel valued and engaged with CBMs work.

On a day-to-day basis the position holder will be engaging with supporters by phone, email and writing, in responding to a wide range of enquiries, and carrying out administrative activities associated with marketing campaigns, donations, fundraising events and requests for materials.

The successful applicant requires strong written and verbal communication skills, as well as confidence to make outbound phone calls to build relationships, thank supporters, to share updates on our work, and ask for donations to build relationships, grow supporter engagement and maximise long-term income.
The position is part of a dedicated and enthusiastic Fundraising and Communications team, and part of this role is to provide additional administrative support to the wider team, specifically in areas such as 121 supporter communications to fundraisers doing events, churches, and legacy and in memoriam supporters.

Key Responsibilities
1. Inbound enquiries (40%)
Respond to the needs of CBM supporters and the public through the handling of inbound calls and emails in a prompt, professional, and courteous manner.

This includes:
a. Taking and processing donations over the telephone.
b. Handling requests, feedback and complaints in a respectful and timely manner, and offering solutions when appropriate.
c. Updating supporter records on the Customer Relationship Management system (currently Salesforce) and carrying out mail or email follow-up when required.
d. Responding to emails in the giving inbox, directing queries appropriately and maintaining organised records of communication.
e. Co-ordinating and responding to comments made on CBM’s social media platforms.

2. Outbound 121 communications (30%):
Carry out outbound calls to potential and existing supporters to inspire donations and explain over the telephone how support will transform lives, following set briefs and guidelines, but when applicable engaging supporters in conversation in a non-scripted approach. This includes:
a. Regular outbound calls and emails include thanking and stewardship communications, asking for support by Direct Debit, clarifying Gift Aid statuses, and discussing the possibility of supporting the charity in a Will.
b. Update the outcome of calls on supporter records on the CRM system.
c. Process donations made over the phone, carrying out mail or email follow-up when required, using existing materials and letter templates.
d. Refer follow up actions that are outside of the team’s remit to the relevant team or individual.
e. Contribute to the creation and development of guidelines for in- and out-bound telephone conversations.

3. Additional administrative duties (30%):
Perform a variety of other administrative tasks to support the wider fundraising team:
a. Data inputting, preparation and reports.
b. Updating and proofing fundraising materials.
c. Supporting speaker and church coordination when required.
d. Co-ordinating the stock and the distribution of supporter materials and fundraiser resources.
e. Mailing out church packs, thank you letters, and personalised communications, such as handwritten cards.
f. Liaise with colleagues and attend meetings to ensure up-to-date knowledge of CBM’s work.
g. Help develop a culture of enthusiasm and success, which reflects the ambitions of CBM.

About you

You will be a policy, campaigns and public affairs professional with a passion for change and social justice. You will have good working knowledge of the policy and political landscape. You will have experience of developing policy and research which helps to bring about change. Self-motivation, planning, and ability to respond quickly to a changing external environment, will be at the heart of your approach. You’ll have a strong sense of purpose to bring about change that improves carers’ lives and will be results driven. Collaboration internally and externally will be important to you. 

About the role

The Policy and Public Affairs team is responsible for Carers UK’s policy, media, campaigns, research, public affairs and media functions, working with our colleagues in Scotland, Wales and Northern Ireland. We are a small team carrying out the full range of public affairs activity, from raising awareness of caring through public campaigns and in the media, to influencing Parliament, Government and wider stakeholders through new research, policy expertise and our campaigning work.

This role plays a vital part in delivering the charity’s core aims to make life better for carers by:

• Contributing to Carers UK's policy and campaigns function in the development and dissemination of policy and supporting key projects to maintain and improve the reputation of the organisation.
• Monitoring, highlighting, and analysing key policy developments by the UK Government and other public bodies regarding their potential impact on carers.
• Liaising and building strong working relationships across the organisation to help deliver the policy and public affairs team’s objectives.
• Ensuring that Carers UK effectively communicates its purpose, policy, and campaigns to achieve change, helping to build the carers movement.
• Having responsibility for aspects of the organisations work and being involved in the full range of Carers UK’s policy, public affairs, and campaigns activities.

About us

Carers UK’s vision is to create a society that recognises, values and supports carers. As the leading national charity for unpaid carers, we exist to make life better for carers, however caring affects them. Our support, advice, information and campaigning work are now needed more than ever, as unpaid carers are providing more and more care, adversely impacting on their own health and wellbeing.

Diversity and inclusion

Carers UK is committed to becoming a diverse and truly inclusive organisation. We strive to create a workplace where our colleagues and volunteers can truly be themselves and feel like they belong and constantly seek to ensure all voices are heard.

To embrace this culture of diversity, our employee and volunteer recruitment should reflect our stakeholders and the society that we serve and support, regardless of age, race, gender, sexual orientation, physical abilities, disabilities or religious practices. We value individual diversity and are actively building diverse teams here at Carers UK and value our colleagues from a wide range of backgrounds.

As a membership charity for carers, we particularly seek employees and volunteers with a real understanding of the issues faced by carers. Reasonable adjustments can be made to the process and role dependent on the needs of the applicant.

At Carers UK we want our application process to be as accessible as possible. If you need any adjustments to apply please email the recruitment team to discuss.

The closing date for applications is 5pm, Monday 28 April 2025

Carers UK anonymises all applications prior to shortlisting.

Carers UK reserves the right to appoint at any stage, should an outstanding candidate emerge.

Carers UK are actively interviewing as we receive applications.

Carers UK may carry out online and social media checks as well as seek references before a formal offer is made.

A fantastic opportunity has arisen within our award-winning fundraising team, to join us in an exciting new role of Legacy and In Memory Fundraiser.

At Birmingham Women’s and Children’s Hospital Charity, we believe there’s always more we can do for our sick kids and women, and that’s why we will always strive to do more for our patients and families. It’s our mission to raise the vital funds needed to make a real difference to all who use our hospitals, and to make our hospital feel just like home. 

This role requires someone with experience in legacy or in-memory fundraising, excellent communication skills and a strategic mindset. You will be able to connect meaningfully with supporters, manage multiple campaigns, and drive forward our strategy for growth and supporter engagement. You will be an ambitious, experienced, target driven relationship fundraiser, who is passionate and well-equipped to join our fast-paced team. 

To be successful in this role you will: 

• Have previous experience in relationship management and income generation - ideally within a legacy and/or in memory setting, and able to lead and inspire our supporters in order to generate long term income and awareness for the charity 

• Be self-motivated, independent and target-driven 

• Possess a natural confidence in talking to people and encouraging their support 

• Have excellent communication and relationship building skills - be friendly, compassionate, inspiring and engaging 

• Have experience of producing compelling supporter creative and fundraising messages 

What we offer: 

• Flexible and hybrid working to support work-life balance 

• Generous annual leave entitlement with additional leave for long service  

• Enhanced sick pay 

• Enhanced Maternity Pay 

• Free flu jabs 

• Cycle to work scheme 

• Charity events throughout the year 

• Employer enhanced auto-enrolment pension scheme with 8% employer contribution 

• Ongoing commitment to education and professional development 

The Charity is committed to equal opportunities and welcomes applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.  

Successful candidates will have access to vulnerable beneficiaries therefore the role is subject to Disclosure and Barring Service (DBS) clearance.  

If you think you have the qualities we are looking for and the desire to contribute, please download the Job Vacancy Pack and then send us a CV and covering letter explaining how you meet the criteria for the role and making clear why you would like to be considered for it. 

The closing date for return of applications is 30th April 2025. Interviews will be held on 7th May.