Chief Executive Jobs

Are you ready to hit the ground running in a start-up environment? As a Digital Campaigner, you’ll join a small, collaborative team with the opportunity to make an immediate impact.

Reporting directly to the Executive Director, you’ll design and execute digital strategies that inspire supporters to take action for animals. Your work will focus on creating and optimising petition pages, crowdfunding campaigns, and membership initiatives while managing social media paid advertising and creating engaging website content.

You’ll also assist with website updates and content management, ensuring a seamless user experience across our digital platforms. Working closely with the Membership Executive and campaign teams, you’ll build integrated supporter journeys, leveraging email, SMS, and social media to engage and convert activists into dedicated supporters.

Key Responsibilities

Digital Campaign Strategy:

• Develop and execute audience-focused digital strategies to mobilise supporters and increase engagement.
• Create and optimise petition, crowdfunding, and membership pages to drive conversions.
• Identify KPIs aligned with organisational goals and evaluate campaign performance.

Social Media Paid Advertising:

• Plan, implement, and monitor social media paid advertising campaigns to maximise reach and engagement.
• Use data-driven insights to refine ad strategies and improve performance.

Website Content and Management:

• Assist with website updates and content management, ensuring all content aligns with campaign objectives and brand guidelines.
• Create engaging and impactful website content to inspire action and deepen supporter engagement.

Content Creation and Platform Management:

• Design and oversee impactful email and SMS campaigns to inspire activism and supporter loyalty.
• Utilise tools such as Salesforce, AI-driven platforms, Impact Stack, and MailChimp to deliver high-impact campaigns.

Engagement and Conversion:

• Develop multi-channel actions to mobilise supporters, deepen engagement, and grow memberships.
• Work with the Membership Executive to provide exceptional supporter care and manage conversions.
• Test, analyse, and optimise campaigns for maximum impact and ROI.

Collaboration and Adaptability:

• Join a small, dynamic team and contribute to an agile, start-up culture.
• Collaborate with internal colleagues and external partners to deliver compelling campaigns.
• Adapt quickly to new challenges and opportunities, contributing to the growth of the organisation

What We’re Looking For

We’re seeking a self-starter and experienced digital campaigner who thrives in a fast-paced, start-up environment. You’ll bring creativity, technical expertise, and a passion for animal rights to the role.

Essential Skills and Qualities:

• Proven experience designing and managing online campaigns, including petitions, crowdfunding, and membership initiatives.
• Strong skills in social media paid advertising, email marketing, and SMS campaign management.
• Proven ability to assist with website updates and content management, with skills in creating engaging and impactful website content.
• Familiarity with platforms like Salesforce, MailChimp, AI-driven tools, and Impact Stack.
• Analytical mindset with the ability to track performance, test campaigns, and optimise for results.
• Passion for animal rights and a strong commitment to animal advocacy.
• Adherence to a vegan lifestyle (strongly preferred).
• Excellent communication and collaboration skills, with a proactive, team-oriented approach.
• Ability to work independently and get started immediately in a small, dynamic team.

Location: Hybrid working with occasional travel to our Bristol office
Closing Date: Friday 31st January 2025
Interviews: Scheduled for the week of Monday 10th February 2025